HomeMy WebLinkAbout2.c. 145th Street BannerROSEMOUNT
CITY COUNCIL
City Counci Work Session: November 10, 2010
AGENDA ITEM: 145th Street Banner
EXECUTIVE SUMMARY
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PREPARED BY: Andrew J. Brotzler, PE, Director of Public ,
Works /City Engineer; Alan Cox, j AGENDA NO. TIC.
Communications Coordinator
ATTACHN ENTS: Exhibit
RECOMMI :NDED ACTION: Discussion
BACKGROUND:
APPROVED BY:
Over the past several years, the City Council has discussed the installation of a system to hang banners for
events across 145`" Street. Based on recent City Council direction, Staff has completed a preliminary
investigation into the estimated cost and feasibility of installing a system for hanging banners.
Reviewing the downtown area, Staff anticipates that the installation of poles to hang banners could be
considered on 145`h Street west of Highway 3. The attached exhibit shows a mock -up of a banner across
145`h Street. The estimated cost for the design, materials and installation of poles and wires for the
banners is $6,400 to $7,000. Depending on the final location of poles, it may be necessary to secure
easement(s) from adjacent property owners. If easements are necessary, any cost associated with
developing and securing easements would be in addition to the above amount. The proposed locations
for the poles will try to minimize conflict with pedestrian users of the sidewalk on 145`'' Street.
Staff asked for a price quote on the cost of a street -width banner from the vendor that manufactured
lamppost banners for the City in 2006. The vendor said that it can provide suitable banners that are three
feet high and 40 feet wide for $1,420 each. The unit cost would be slightly lower if more than one banner
of the same design were ordered. The service of the vendor's artist to create the design would add $200 to
$300 to the cost.
Unlike the lamppost banners that were made of canvass, the street banner would need to be made of vinyl
because of weight issues. The vendor will not provide a warranty for vinyl banners of that size, and its
customer representative said that banners of that type typically can be relied on for only a few weeks at a
time and should not be considered permanent. (An example was the banner used in Stillwater to promote
Lumberjack Days, which apparently is only displayed for two weeks before the event.) A banner's life
might be extended by adding slits to reduce the effect of wind, although that may limit the usable designs
and make the banner less attractive, and the vendor still will not guarantee its useful life.
The City currently has a policy for promotion of activities by entities outside of City government that was
written to govern which hyperlinks to outside websites can be included on the City site. (The policy is
copied in the "Disclaimer" section of the City website.) In general, the City will promote only activities of
other governments or of non -profit entities with which the City has a service agreement or other formal
arrangement. Creating a different policy for banner display would need to take into account restrictions
on government for regulating a public forum for speech, along with abiding by legal requirements to limit
spending to public purposes.
GAMisc \20101110 CC 145th Street Bannendoc.docx
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