HomeMy WebLinkAbout5.c. St. Paul Chamber of Commercec s
1987FILE
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SAI PAUL AREA .o►ritt) 10 huulr6,
CHAMBER OF COMMERCE AvO Z 11987
600 NORTH CENTRAL TOWER, 445 MINNESOTA STREET
SAINT PAUL, MN 55101612/223-5000
April 16, 1987
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Hon.
orks—-.------.---
Hon . Leland Knutson, Mayor Treasurer
City of Rosemount
3310 144th Street W.
Rosemount, MN 55068
Dear Hon. Knutson:
Thank you for attending the organizational meeting of the Metro
East Coalition held on April 2. Enclosed is a canpiete package
of information we circulated at the meeting in case you did not
receive a copy. Please get us your canments on these documents
as soon as possible. Also enclosed Is a list of attendees.
If you have not already done so, please designate a
representative fran your unit of government, chamber of c:ammerce
or trade group to serve as a member of the Coalition's board of
directors.
In addition, now Is the time to make a camitment for a
financial contribution to the Coalition. Please either send a
check representing your contribution made payable to Metro East
Coalition or send a letter of conmltment to East Metro
Coalition, c/o Kenneth Kbanoeller, Saint Paul Area Chamber of
Commerce, 600 North Central Life Tower, Saint Paul, Minnesota
55101.
You will soon be receiving an Invitation to the kick-off of the
Metro East program at 3M on May 21. Don't miss It.
Very truly yours,
Daniel F. Guider, acmes A. Stoipestad,
Co -Chairman Co -Chairman
Enclosures
ATTENDEES w S19
87 l O
APRIL 2, 1987
MEETING - HOLIDAY INN EAST
7:30 a.m.
NAME
CITY/ORGANIZATION
Pat Morrison
Arden Hills
Anne Huriburt
Cottage Grove
Carl Meissner
Cottage Grove
Richard Pederson
Cottage Grove
Larry Wenzel
Eagan
Joan Mathison
Hastings
Tom Harmening
Hastings
Bill Saed
Inver Grove Heights
Bob Overby
Lake Elmo
Beverly Scalze
Little Canada
Kenneth Haider
Maplewood
George Von Drashek
Maplewood (School District
622)
Richard St. Germain
Maplewood (School District
622)
Marilyn Vars
Maplewood (School District
622)
John Greavu
Maplewood
Geoff Olson
Maplewood
Henry S i nda
New Brighton
John Hawes
Newport
Karen Sandberg Drogt
North St. Paul
David Kotilinek
North St. Paul
Leo Hudalla
Oakdale
Craig Mattson
Oakdale
Brent Brommer
Oakdale
Neal Erdahl
Oakdale
Bob Benka
Oakdale MnDOT
Pat Lasky
Oakdale MnDOT
Judy Karon
Ramsey County
Kathy DeSpiegelaere
Ramsey County
Leland Knutson
Rosemount
Allen Lovejoy
Saint Paul
Gene Kraut
Saint Paul Port Authority
George Latimer
Saint Paul
`
• CLERKS 1987 10
FILE
-2-
Dick Wedell
Shoreview
Mike Black
Shoreview
Tom Simonson
Shoreview
Larry Dowell
South St. Paul/IGH Chamber
Steve Russell
Stillwater
Chuck Wiger
Suburban Chamber/Met Council
Mitzi Dyer
Suburban Chamber
Jill Hanson
Suburban Chamber
Bob Lockyear
Washington County
Dianne Latuff
West St. Paul
Ken Kubes
West St. Paul.
Dennis Welsch
White Bear Lake
Clyde Fish
White Bear Lake
Mark Sather
White Bear Lake
William Malinen
White Bear Township
Cindy Petrie
Woodbury
Dwight Picha
Woodbury
METRO EAST COALITION
ORGANIZATIONAL STRUCTURE
April 2, 1987
1. The Metro East Coalition (the "Coalition"), an organization
of interests in Dakota, Ramsey, and Washington Counties,
would be a nonprofit Internal Revenue Code Section 501(c)(6)
membership corporation.
2. The membership of the Coalition would be drawn from the
three counties it represents, although it is contemplated
that - outside of Ramsey County only the communities
located in northern Dakota and western Washington counties
would be interested in becoming members.
3. Membership in the Coalition would be open to: (a) any
incorporated local or county unit of government (b) any
organized chamber of commerce; and (c) any organized
industry trade group. Each member unit of government,
chamber of commerce or trade group would be represented by
its chief executive officer or a designee of such officer.
Membership would be available upon the payment of a basic
annual membership fee of $500. Each member would be
entitled to receive information about the activities of the
Coalition, to attend Coalition membership meetings, and to
become a participating member of the Coalition. The
membership of the Coalition would meet at least annually.
4. Each member of the Coalition would become a participating
member upon the payment of a minimum annual participation
fee of $2,500. It is expected that the actual contribution
to the Coalition by a participating member will be
commensurate with the size or scale of operations of such
member. Each participating member would serve on the
Coalition's board of directors which would set the overall
policies and direction of the Coalition. -The board of
directors of the Coalition would meet at least semi-
annually. Decisions of the board would be made by majority
vote of the directors present at a board meeting.
5. The operations of the Coalition would be conducted by a
management committee. The committee would consist of 17
people to be selected by the committee from the units of
government that become participating members of the
Coalition and from the businesses belonging to the chambers
of commerce and trade groups that become participating
members. The committee members would be generally
representative of the geographic constituencies of the
Coalition (i.e., Dakota County, suburban Ramsey County, the
City of Saint Paul, and Washington County) and would be
U
FU
o
selected for their knowledge and experience in the areas of
advertising, business,
design, development, finance, law,
management, promotion,
public relations, and real estate.
Management committee
terms would be for two years.
Decisions of the management committee would be made by a
majority vote of the
committee members present" at a
management committee meeting. Vacancies on the management
committee would be filled
by the committee with the advice
of the board of directors. The management committee would
meet at least quarterly.
6. The first management committee to serve until the end of
1988 would consist of the
following persons:
Name
City
Cliff Aichinger
North St. Paul
Jerome T. Crary
Mendota Heights
Daniel F. Dolan
North Oaks
Clyde Fish
White Hear take
Daniel Guider
Woodbury
C.R. Hackworth
Stillwater
Hans Hagen
Roseville
Louis Howard
Cottage Grove
John Kostka
Inver Grove Heights
Eugene A. Kraut
Saint Paul
Kenneth Kube
West St. Paul
Joan Mathison
Hastings
James Miller
Saint Paul
James A. Stolpestad
Saint Paul
James Van Epps
Apple Valley
Richard Wedell
Shoreview
Lawrence Wenzel
Eagan
2
IS
SFU l9$l 10
7. The Coalition's management committee would appoint two co-
chairmen, one who would represent a unit of government or
chamber of commerce outside the City of Saint Paul, and the
other who .would represent the Saint Paul Area Chamber of
Commerce. The management committee could also appoint such
additional officers as it sees fit from time to time. The
first co-chairmen of the Coalition would be Daniel Guider of
Woodbury and James A. Stolpestad of Saint Paul. Their
initial terms would expire at the end of 1987.
8. The Coalition would be provided primary staff assistance
from the Saint Paul Area Chamber of Commerce and secondary
staff assistance from its participating members.
9. The principal place of business of the Coalition would be
the office of the Saint Paul Area Chamber of Commerce.
C1ERK'g
FILE
METRO EAST COALITION MARKETING PLAN
April 2, 1987
I. GOAL
Reverse the trend in Metro East's declining share of Twin Cities area development by
persuading regional homebuilders, developers, and business leaders to expand and/or
invest in the Metro East area.
II. OBJECTIVES
A. Smooth out development process
B. Increase involvement of volunteers
C. Increase awareness and understanding of development potential
D. Aggressively promote Metro East's key strengths:
1. Easy access
2. Available land
3. Reasonably priced land
4. Pro business attitude communitywide
5. Convenient, efficient development process
E. Generate at least 200 business development inquiries
F. Conclude a number of transactions in first three years.
III. KEY ELEMENTS
A. Data base development
B. Development and marketing technical assistance
C. Seminars
D. Creation of financing pool
E. Volunteer calling program for existing business retention and solicitation of
new business
F. Sales video
. G. Sales brochure
H. Media relations program with support materials
I. Area tours for key audiences (realtors, developers, builders, prospects)
J. Quarterly newspaper
K. Advertising (Real Estate Journal and others)
L. Direct mail to key target audiences
IV. KEY EVENTS
A. Kick-off: May 21
B. Newspaper: May 21
C. Video: May 21
D. Tours (6): June and September
E. Advertising: June and September
F. First Direct Mail: June
V. BUDGET
Total estimated budget including all production, advertising, fees and a full time sales
representative is $250,000-;300,000.
Ip
METRO EAST COALITION
OPERATIONAL PLAN
April 2, 1987
1. Board of Directors
a. Initial Phase
(1) Review and approve plan
(2) Review and approve budget
(3) Approve organization/operating procedures
b. Subsequent Phases
(1) Review and approve annual plan and budget
(2) Review management committee replacements
(3) Members budget membership fees
(4) Year -End meeting
(i) Review annual report
(ii) Review year-to-date
(5) Special meetings as necessary
2. Management Committee
a. June 1 - Aug. 31 develop annual plan and proposed budget
b. Quarterly or monthly meetings
(1) Review progress
(2) Plan future programs
(3) Approve budgeted expenditures
(4) Develop budget
C. Present plan and budget to Board
d. Raise funds from business community
e. Establish subcommittees as necessary
f. Make annual report to Board
3. Staff
a. Implement approved plans as directed by management committee.
b. Maintain accounting of funds and expenditures
C. Record minutes of Board and management committee meetings.
d. Prepare reports as necessary
'
CLRtf 1987
Metro East Coalition Fund Raising Program
April 2, 1987
1987 Goal (First of Three Years):
$300,000
Major Level Contributions - each contributor is to
be contacted for
donations.
Municipalities
$50 - $60,000
Other Government Agencies
$20 - $30,000
- Counties
- School Districts
- Finance Agencies
Targeted Businesses
$50 - $60,000
- Utilities
- Major Corporations
- Etc.
Designated Developments
$20 - $30,000
- Carmerciai/industrial Developments
- Residential Developments
Banks
$20 - $40,000
Foundations
$40 - $50,000
Medium Level Contributions
$50,000
- Contributions frau 100 East Metro
developers, real estate brokers,
land owners, and businesses
averaging $500 each.
Minimum Level Contributions
$20,000
- Contributions frau Interested
Individuals, regional businesses,
and associated chambers.
FIM 19 87 10
METRO EAST COALITION
SCHEDULE
April 2, 1987
Date Activity
April 2 Community/Chamber Meeting
April 13 (week of) Fund Raising Materials ready.
April 20 Formal advance calling begins (to line
up "shills" and invite folks to kick
off meeting.
April 21 Chamber Board Meeting...
April 28 Real Estate Development Committee meeting
April 30 Kick off meeting invitations go out to
mailing lists.
May 21 Kick off meeting at 3M Center.
F 1987 "Z0
SAINT PAUL AREA mrlty 10 Guu,fti
CHAMBER OF COMMERCE Aka ,N x 11987
600 NORTH CENTRAL TOWER, 445 MINNESOTA STREET
SAINT PAUL, MN 55101612/223-5000
cpFBEiD TO:
PlAdinig DIM.
For r --__r-
Apr 1 1 16, 1987 r"Th 8,
plan ing
Frlite _
rumic Works---------
Hon.
orks- ----- _.--Hon. Le 1 and Knutson, Mayor TreasUrer
City of Rosemount
3310 144th Street W.
Rosenount, MN 55068
Dear Hon. Knutson:
Thank you for attending the organizational meeting of the Metro
East Coalition held on April 2. Enclosed is a canplete package
of information we circulated at the meeting In case you did not
receive a copy. Please get us your carments on these documents
as soon as possible. Also enclosed Is a list of attendees.
If you have not already done so, please designate a
representative frau your unit of government, chamber of camierce
or trade group to serve as a member of the Coalition's board of
directors.
In addition, now is the time to make a carmitment for a
financial contribution to the Coalition. Please either send a
check representing your contribution made payable to Metro East
Coalition or send a letter of carmitment to East Metro
Coalition, c/o Kenneth Kiwmoeller, Saint Paul Area Chamber of
Carnierce, 600 North Central Life Tower, Saint Paul, Minnesota
55101.
You will soon be receiving an Invitation to the kick-off of the
Metro East program at 3M on May 21. Don't miss It.
Very truly yours,
/ZX46` Z
Daniel F. Guider, sones A. Sto1pestad,
Co-Chalrman Co-Chairman
Enclosures
ATTENDEES
APRIL 2, 1987
MEETING - HOLIDAY INN EAST
7:30 a.m.
NAME
CITY/ORGANIZATION
Pat Morrison
Arden Hills
Anne Hurlburt
Cottage Grove
Carl Meissner
Cottage Grove
Richard Pederson
Cottage Grove
Larry Wenzel
Eagan
Joan Mathison
Hastings
Tom Harmening
Hastings
Bill Saed
Inver Grove Heights
Bob Overby
Lake.Elmo
Beverly Scalze
Little Canada
Kenneth Haider
Maplewood
George Von Drashek
Maplewood (School District
622)
Richard St. Germain
Maplewood (School District
622)
Marilyn Vars
Maplewood (School District
622)
John Greavu
Maplewood
Geoff Olson
Maplewood
Henry Sinda
New Brighton
John Hawes
Newport
Karen Sandberg Drogt
North St. Paul
David Kotilinek
North St. Paul
Leo Hudalla
Oakdale
Craig Mattson
Oakdale
Brent Brommer
Oakdale
Neal Erdahl
Oakdale
Bob Benka
Oakdale MnDOT
Pat Lasky
Oakdale Mn DOT
Judy Karon
Ramsey County
Kathy DeSpiegelaere
Ramsey County
Leland Knutson
Rosemount
Allen Lovejoy
Saint Paul
Gene Kraut
Saint Paul Port Authority
George Latimer
Saint Paul
Dick Wedell
Shoreview
Mike Black
Shoreview
Tom Simonson
Shoreview
Larry Dowell
South St. Paul/IGH Chamber
Steve Russell
Stillwater
Chuck Wiger
Suburban Chamber/Met Council
Mitzi Dyer
Suburban Chamber
Jill Hanson
Suburban Chamber
Bob Lockyear
Washington County
Dianne Latuff
West St. Paul
Ken Kubes
West St. Paul
Dennis Welsch
White Bear Lake
Clyde Fish
White Bear Lake
Mark Sather
White Bear Lake
William Malinen
White Bear Township
Cindy Petrie
Woodbury
Dwight Picha
Woodbury
METRO EAST COALITION
ORGANIZATIONAL STRUCTURE
April 2, 1987
1. The Metro East Coalition (the "Coalition"), an organization
of interests in Dakota, Ramsey, and Washington Counties,
would be a nonprofit Internal Revenue Code Section 501(c)(6)
membership corporation.
2. The membership of the Coalition would be drawn from the
three counties it represents, although it is contemplated
that - outside of Ramsey County - only the communities
located in northern Dakota and western Washington counties
would be interested in becoming members.
3. Membership in the Coalition would be open to: (a) any
incorporated local or county unit of government; (b) any
organized chamber of commerce; and (c) any organized
industry trade group. Each member unit of government,
chamber of commerce or trade group would be represented by
its chief executive officer or a designee of such officer.
Membership would be available upon the payment of a basic
annual membership fee of $500. Each member would be
entitled to receive information about the activities of the
Coalition, to attend Coalition membership meetings, and to
become a participating member of the Coalition. The
membership of the Coalition would meet at least annually.
4. Each member of the Coalition would become a participating
member upon the payment of a minimum annual participation
fee of $2,500. It is expected that the actual contribution
to the Coalition by a participating member will be
commensurate with the size or scale of operations of such
member. Each participating member would serve on the
Coalition's board of directors which would set the overall
policies and direction of the Coalition. -The board of
directors of the Coalition would meet at least semi-
annually. Decisions of the board would be made by majority
vote of the directors present at a board meeting.
5. The operations of the Coalition would be conducted by a
management committee. The committee would consist of 17
people to be selected by the committee from the units of
government that become participating members of the
Coalition and from the businesses belonging to the chambers
of commerce and trade groups that become participating
members. The committee members would be generally
representative of the geographic constituencies of the
Coalition (i.e., Dakota County, suburban Ramsey County, the
City of Saint Paul, and Washington County) and would be
.
RLE
s 98�
selected for their knowledge and experience in the areas of
advertising, business, design, development, finance, law,
management, promotion, public relations, and real estate.
Management committee terms would be for two years.
Decisions of the management committee would be made by a
majority vote of the committee members presentat a
management committee meeting. Vacancies on the management
committee would be filled by the committee with the advice
of the board of directors. The management committee would
meet at least quarterly.
6. The first management committee to serve until the end of
1988 would consist of the following persons:
Name City
Cliff Aichinger North.St. Paul
Jerome T. Crary Mendota Heights
Daniel F. Dolan North Oaks
Clyde Fish White Bear Lake
Daniel Guider Woodbury
C.R. Hackworth Stillwater
Hans Hagen Roseville
Louis Howard Cottage Grove
John Kostka Inver Grove Heights
Eugene A. Kraut Saint Paul
Kenneth Kube West St. Paul
Joan Mathison Hastings
James Miller Saint Paul
James A. Stolpestad Saint Paul
James Van Epps Apple Valley
Richard Wedell Shoreview
Lawrence Wenzel Eagan
2
10
7. The Coalition's management committee would appoint two co-
chairmen, one who would represent a unit of government or
chamber of commerce outside the City of Saint Paul, and the
other who would represent the Saint Paul Area Chamber of
Commerce. The management committee could also appoint such
additional officers as it sees fit from time to time. The
first co-chairmen of the Coalition would be Daniel Guider of
Woodbury and James A. Stolpestad of Saint Paul. Their
initial terms would expire at the end of 1987.
8. The Coalition would be provided primary staff assistance "
from the Saint Paul Area Chamber of Commerce and secondary
staff assistance from its participating members.
9. The principal place of business of the Coalition would be
the office of the Saint Paul Area Chamber of Commerce.
3
19 87 l (�
METRO EAST COALITION MARKETING PLAN FILE
April 2, 1987
I. GOAL
Reverse the trend in Metro East's declining share of Twin Cities area development by
persuading regional homebuilders, developers, and business leaders to expand and/or
Invest in the Metro East area.
II. OBJECTIVES
A. Smooth out development process
B. Increase involvement of volunteers
C. Increase awareness and understanding of development potential
D. Aggressively promote Metro East's key strengths:
1. Easy access
2. Available land
3. Reasonably priced land
4. Pro business attitude communitywide
5. Convenient, efficient development process
E. Generate at least 200 business development inquiries
F. Conclude a number of transactions in first three years.
III. KEY ELEMENTS
A. Data base development
B. Development and marketing technical assistance
C. Seminars
D. Creation of financing pool
E. Volunteer calling program for existing business retention and solicitation of
new business
F. Sales video
G. Sales brochure
H. Media relations program with support materials
1. Area tours for key audiences (realtors, developers, builders, prospects)
J. Quarterly newspaper
K. Advertising (Real Estate Journal and others)
L. Direct mail to key target audiences
IV. KEY EVENTS
A. Kick-off: May 21
B. Newspaper: May 21
C. Video: May 21
D. Tours (6): June and September
E. Advertising: June and September
F. First Direct Mail: June
V. BUDGET
Total estimated budget including all production, advertising, fees and a full time sales
representative is $250,000-$300,000.
I
C LE
METRO EAST COALITION
OPERATIONAL PLAN
A ril 2 1987
P V
1. Board of Directors
a. Initial Phase
(1) Review and approve plan
(2) Review and approve budget
(3) Approve organization/operating procedures
b. Subsequent Phases
(1) Review and approve annual plan and budget
(2) Review management committee replacements
(3) Members budget membership fees
(4) Year -End meeting
(i) Review annual report
(ii) Review year-to-date
(5) Special meetings as necessary
2. Management Committee
a. June 1 - Aug. 31 develop annual plan and proposed budget
b. Quarterly or monthly meetings
(1) Review progress
(2) Plan future programs
(3) Approve budgeted expenditures
(4) Develop budget
C. Present plan and budget to Board
d. Raise funds from business community
e. Establish subcommittees as necessary
f. Make annual report to Board
3. Staff
a. Implement approved plans as directed by management committee.
b. Maintain accounting of funds and expenditures
C. Record minutes of Board and management committee meetings.
d. Prepare reports as necessary
S 1987 p
Metro East Coalition Fund Raising Program
April 2, 1987
1987 Goal {First of Three Years}:
$300,000
Major Level Contributions - each contributor is to be contacted for
donations.
Municipalities
$50 - $60,000
Other Government Agencies
$20 - $30,000
- Counties
- School Districts
- Finance Agencies
Targeted Businesses
$50 - $60,000
- Utilities
- Major Corporations
- Etc.
Designated Developments
$20 - $30,000
- Catmerciai/industrlal Developments
- Residential Developments
Banks
$20 - $40,000
Foundations
$40 - $50,000
Medium Level Contributions
$50,000
- Contributions from 100 East Metro
developers, real estate brokers,
land owners, and businesses
averaging $500 each.
Minimum Level Contributions
$20,000
- Contributions frau Interested
individuals, regional businesses,
and associated chambers.
CLERK'S
METRO EAST COALITION
SCHEDULE
April 2, 1987
Date
Activity
April
2
Community/Chamber Meeting
April
13 (week of)
Fund Raising Materials ready.
April
20
Formal advance calling begins (to line
up "shills" and invite folks to kick
off meeting.
April
21
Chamber Board Meeting...
April
28
Real Estate Development Committee meeting
April
30
Kick off meeting invitations go out to
mailing lists.
May 21
Kick off meeting at 3M Center.